SEO Marketing Agency - 102% Revenue Retention

Business Overview:

The company is a premier digital marketing agency focusing on SEO solutions with a proven track record spanning over 20 years. Recognized as a top-tier service provider in the state, the business has consistently grown from year to year by maintaining a high standard of excellence.

Key Investment Highlights

• Customer Satisfaction: The business maintains 170+ reviews on Google with a 5-star average.
• Consistent Growth: The business has demonstrated steady and sustainable growth, highlighting strong market demand.
• High Net Revenue Retention: With a net revenue retention rate of over 100%, the business showcases its ability to retain customers while expanding revenue by adding new clients.
• Recurring Revenue: The revenue model is built on consistent recurring revenue streams, providing a reliable and predictable income to the shareholders.
• Low Client Churn: Long client tenures, averaging over 4 years result in low churn rates, underscoring customer loyalty.
• Inbound Lead Generation: all leads are generated organically, eliminating dependence on referrals, personal brand of the owners or external sales efforts.

Operating with no physical assets, the company's entire staff works remotely. The company has developed proprietary software for HTML blogging and auto sitemap generation.

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Property Features and Assets:

The company offers a custom-designed website worth more than $5,000 at no upfront cost, provided clients subscribe to their website maintenance and SEO services.

The company has low customer concentration, with the largest customer contributing less than 10% of the revenue. The net revenue retention rate for 2023/24 stands at 102%.

The owner is willing to consider selling 100% of the business and assist with the transition of the client base to ensure continuity of service for the new owner.

The entire business can be transferred within a couple of days.

Market Competition and Expansion:

The company is ranked for keywords and receives calls for website design, social media, e-commerce, and other services but currently only offers web design services to clients doing SEO with them. This indicates a significant opportunity to expand service offerings and capture more of the market.

·       Cross-Selling: There are ample opportunities to introduce additional services such as social media management, social media ads, email marketing, and company branding.

·       Expanding Segments: Currently focused on specific industries, the company has the potential to broaden its services to other segments such as e-commerce, social media and more.

Additional Details:

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