Supplements & Snack Foods B2B ECommerce Brand

Business Overview:

WebsiteClosers® presents a B2B eCommerce Brand that is based in the Snacks and Dietary Supplements Vertical. The Brand has established a strong foothold in the industry with a large array of product offerings that are sourced through multiple reputable suppliers and shipped to 500+ wholesale accounts.

The company’s suppliers, coupled with the advanced tools the company uses to manage inventory, ensures that all products maintain competitive market pricing while enjoying a consistent supply of premium ingredients and packaging materials.

The company's products are all processed through their in-house manufacturing arm, which guarantees a level of quality that sets them apart in the competitive wholesale CPG market. Their website and packaging designs are polished and eye-catching, which work to further strengthen brand recognition.

They also offer white labeling service, which lets other companies sell their products under their own branding: something that has bolstered their appeal among their B2B retail customers, winning them 500+ wholesale accounts and a Repeat Customer Rate of 70%.

Here are some of the brand’s notable KPIs:
• B2B eCommerce Brand | Not Consumer Focused
• 101% YOY Revenue Growth
• 38% YOY SDE Growth
• 18% Net Profit Margin
• 98% Wholesale Sales
• 70%+ Repeat Orders
• 500+ Wholesale Accounts
• 40 SKUs
• Bank Financing Option Available

Ownership spends an average of 3 to 4 hours per day meeting with management and administrative staff, as well as calling on accounts. This work can easily be trained and a full transition plan has been developed to ease the transition to new ownership.

The seller expects this acquisition to continue growing as they roll out new SKUs and add wholesale accounts. An ambitious buyer can hasten this growth with the right strategies, making their sales stronger than ever.

If you’re interested in helping this brand blossom, please contact WebsiteClosers® today for more details from our brokers.

WC 3537

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Additional Details:

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