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- RE: Social Media Driven ECommerce Brand | Haircare Pro
- Contact: Ron Matheson
Quick Facts
Asking Price: | $1,300,000 | |
Annual Revenue: | $1,095,717 | |
Net Profit: | Not Disclosed | |
Cash Flow: | $411,215 | |
Total Debt: | Not Disclosed | |
FF&E: | Not Disclosed | |
Real Estate: | Not Disclosed | |
Year Established: | 2020 | |
Employees: | 7 | |
BBN Listing #: | 947431 | |
Broker Reference #: | WC 3385 |
Business Overview:
Website Closers® presents a scaling eCommerce Brand in the Premium Hair Care Products space. With a wide range of products manufactured specifically for this brand, the company now enjoys 37% Net Profit Margins on products sold exclusively on its branded website.
This business has excelled at marketing through social media, posting daily on TikTok and Instagram while running paid media to drive sales. There is a massive following on social media for hair products, and endless ways for this brand to market their SKUs within this $80 billion industry. That includes the company’s successful influencer program that has worked quite well at boosting product awareness and brand recognition.
Key performance indicators for this business:
· Sales generated through Social Media
· Strong Influencer Marketing Campaigns
· 64.26% Revenue CAGR
· Low Ad Spends
· Products Manufactured Specifically for them
· Big Spike in Holiday Sales
· Turnkey Business that is Easy To Train
· 37% Net Profit Margin
· 3.75% Conversion Rate
· 520,000+ Unique Monthly Visitors
The company has multiple top-selling SKUs, and their sales peak around the holidays. This is a highly turnkey operation, with the current owner spending just 20 hours per week managing the business, and three employees handling the majority of daily operations. Sales stay robust on their $38 Average Order Value, up from $26 in 2021.
This is an easy business to scale, including by expanding sales channels to include Amazon and Walmart, creating new products for upsells, and launching a video marketing campaign on TikTok and YouTube. The company's social media marketing is already bringing them 520,000+ monthly visitors, and additional digital marketing tools would help to drive even more traffic.
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Additional Details:
- The property is Leased.
- This is not homebased business opportunity.
- This is not a franchise resale opportunity
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