Semi-Absentee Branding, Web Design & Print Agency

Business Overview:

SellerForce® offers an opportunity to acquire a well-established and Profitable Design, Website, and Print Services Business based in New York City. With 11 years of industry experience, the company has built a strong reputation for providing reliable, high-quality services to mid-sized businesses. The business operates with minimal owner involvement, offering a turnkey solution for a new owner looking to step into a stable operation with growth potential.

The business benefits from a large, consistent client base, generating approximately $70K in annual recurring revenue through website hosting, maintenance, and social media management. Over 120 active clients rely on the company for various digital and print needs, ensuring stability and ongoing demand. With a dedicated team of contractors handling design, development, and digital marketing execution, the current owner spends only a few hours per week managing the business, making it an ideal turnkey investment. There are significant opportunities for expansion, particularly through upselling services to existing clients, increasing digital marketing efforts, and leveraging an extensive email database of over 50,000 contacts.

The company’s revenue is derived from three primary service categories. Website services, which account for 60% of revenue, include website design and development, website maintenance, hosting, and updates. Design and print services contribute 40% of revenue, offering branding, logo design, business cards, brochures, and repeat customer print services. The business also generates recurring revenue through digital marketing services such as email and social media marketing.

A key differentiator is the company’s ability to provide high-quality services at affordable prices, positioning it between expensive agencies and unreliable freelancers. Having operated for over a decade, the company has built a loyal customer base and a strong reputation in the market.

Unlike competitors that specialize in only one aspect of digital services, this business offers a full-service solution, including website design, maintenance, and hosting. Additionally, its customer-centric approach ensures that even minor updates are handled promptly, a feature not commonly offered by competitors.
Operationally, client interactions are managed via email, phone, or messaging, with a project manager acting as a liaison between clients and the fulfillment team. All client websites are hosted on a dedicated cPanel server, ensuring efficient issue resolution. Printing services are outsourced to a trusted local partner, with whom the business has worked for over 10 years, allowing for seamless order fulfillment and drop shipping directly to clients.
With minimal working capital requirements and low overhead, this business is easy to manage and highly profitable. There is significant growth potential through upselling additional services to existing clients, enhancing digital marketing efforts through SEO and targeted campaigns, and leveraging cross-promotional opportunities with other businesses. The current owner dedicates approximately 4-5 hours per week to oversee scheduling, invoicing, and task allocation.

A smooth transition is assured, with contractors managing execution and the owner willing to stay on for training and support post-sale. No specialized skills are required for the new owner, though familiarity with marketing, design, or website services would be advantageous. A non-compete agreement is available post-acquisition to protect the new owner’s investment. In terms of market position, primary competitors include GoDaddy, local freelancers, and online design tools such as Canva. However, the company’s competitive edge lies in its personalized service, affordability, and reliability, ensuring high client satisfaction and repeat business.

Listing ID: SF474

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