SaaS Video Creation Platform | B2B Clients

Business Overview:

Website Closers® presents a cloud-based video platform that enables businesses to create, host, and analyze videos at scale. Initially launched as a product video creation tool, it has evolved into a comprehensive video marketing platform used by thousands of businesses worldwide. The platform offers a suite of professional video tools, including a screen recorder, video hosting, video creator, and APIs, designed to help businesses drive more revenue through strategic video use.

The company’s financial performance is stellar, showing a 77% increase in profit from 2023 to 2024. More growth is projected for 2025. They also require no marketing efforts, instead attracting new clients through referrals from satisfied clients and their partnerships with larger retailers. An 8-year-old, zero ad-spend company with tremendous scale and recurring revenue – what a great acquisition opportunity.

This business has been in operation for 8 years and operates as a Software as a Service (SaaS) platform for business owners. The goal of the platform is to assist business owners in elevating engagement and conversion rates. They utilize their comprehensive suite of video tools to transform product images, text, and GIFs into product videos, which improves sales and bolsters customer confidence.

Outside of their video creation service, the platform offers users various other valuable features, such as video analytics, recording, and hosting. 100% of the brand’s tech stack is proprietary, adding to their value.

Their per-video pricing ranges from $25 to $450, and clients looking for long-term solutions can sign up for a monthly or yearly subscription that ranges from $10 to $500 per month. These subscriptions allow the brand to benefit from a steady source of recurring revenue throughout the year, with no to low seasonality due to the nature of their business.

Here are some of the company’s notable KPIs:
• SaaS Recurring Revenue Model
• 77% YOY Profit Increase
• 100% Proprietary Tech Stack
• 8 Years Established
• Rapidly Growing Video Technology Market
• Fully Automated Business
• $500,000 in New Contracts Already Signed for 2025
• Strong Referral Network

While the company has no active marketing strategy, they have a strong referral network through their satisfied clients and around 600,000 email subs.

They have contracts with numerous tip tier retailers and brands. Their partnerships with these larger brands also serve as an organic source of traffic, with some clients finding the company through the retailers’ vendor-facing portals.

Their operations are highly automated, with the owners spending 10 to 15 hours per week overseeing account management, finance, compliance, and high-level operations. They also employ a full-time account manager, a part-time account manager, a full-time technical lead, and a full-time full-stack developer.

If you’re interested in learning more about this deal, please contact Website Closers today for more details from our brokers.

WC 3616

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