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  • RE:  Military News Media Company | 60% Recurring Rev
  • Contact:  Ron Matheson

Quick Facts

Asking Price: $4,100,000
Annual Revenue: $1,441,074
Net Profit: Not Disclosed
Cash Flow: $972,725
Total Debt: Not Disclosed
FF&E: Not Disclosed
Real Estate: Not Disclosed
Year Established: 2003
Employees: 7
BBN Listing #: 984922
Broker Reference #: WC 3571

Email or Print Listing

Business Overview:

Website Closers® proudly presents an extraordinary business opportunity within the Military Media industry. This company boasts an impressive 80% customer retention rate, underpinned by strong connections to the Military community and enthusiasts with a passion for all things military. This multifaceted business operates as a premier Military News Media Outlet with three thriving verticals: News Media, Advertising Sales, and E-Commerce & Book Publishing.

Key Highlights:
• Diverse Revenue Streams: 60% from recurring subscriptions, 35% from advertising, and 5% from e-commerce and book publishing.
• Exceptional Retention Rate: 80% of subscribers renew, reflecting exceptional audience loyalty.
• Vast Subscriber Base: 680,000 highly engaged subscribers and 50 million website visits annually.
• Prime Demographics: 80% male, ages 18–45, with interests in UFC, sports, and military-themed content, including popular films like American Sniper.
• Global Reach: 80% of traffic originates from North America, with 20% coming from international markets such as the UK, EU, and Australia.

What Sets This Business Apart?

1. Scalable Revenue Model: With its three distinct income streams, this business offers both income stability and growth potential. Recurring subscriptions are the cornerstone, contributing 60% of total revenue and supported by a loyal customer base. Advertising sales contribute 35%, with significant potential for growth through strategic ad sales teams. E-commerce and book publishing add further diversity, offering branded merchandise like tactical gear, apparel, and accessories.

2. Streamlined Operations: A highly skilled team of 7 oversees content creation, ad sales, tech development, and campaign management. The business also benefits from pro-bono military writers providing real-time, authentic content. Proprietary software ensures smooth and user-friendly operations, making scaling efficient and cost-effective.

3. Massive Audience: The business boasts a highly engaged audience of military enthusiasts, with a subscriber base of 680,000 and 50 million annual website visits. These numbers not only represent trust and credibility but also provide a powerful foundation for targeted marketing and lead generation.

Growth Opportunities:

The potential for scaling this business is immense. Key strategies include:
• Building a Dedicated Ad Sales Team: Unlock larger brand partnerships and maximize ad revenue with a focused sales effort.
• Expanding Paid Marketing Efforts: Leverage SEO and customer acquisition strategies to boost traffic and subscriptions.
• Enhancing Social Media Presence: Hiring a growth hacker to amplify engagement and drive traffic from platforms like Instagram, Facebook, and TikTok.
• Collaborations with Military Brands: Partnering with complementary brands could significantly enhance brand visibility and expand the customer base.

Why This Opportunity Stands Out:

This business is perfectly suited for a first-time buyer or an industry veteran seeking a proven and scalable model in the media and e-commerce space. The loyal subscriber base, recurring revenue streams, and streamlined operations provide a turnkey opportunity with exceptional growth potential.

Our Key Takeaways:

• A Rock-Solid Revenue Mix: The subscription-based income, coupled with ad revenue and e-commerce sales, ensures a balanced and reliable income stream.
• Unparalleled Audience Reach: The substantial subscriber base and massive website traffic numbers give buyers an engaged audience that’s ready to convert.
• Ready-to-Scale Operations: The efficient team and operational structure make this business primed for exponential growth without a significant increase in overhead.

This is a rare opportunity to acquire a well-established and highly profitable business in a niche market with a loyal, engaged audience. For a buyer with experience in media, e-commerce, or content-driven businesses, this acquisition offers immediate income and unlimited potential for future growth. Contact Website Closers to learn more.

WC 3571

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Additional Details:

  • The property is owned.
  • This is not homebased business opportunity.
  • This is not a franchise resale opportunity

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