Men's Jewelry EComm Brand | 50% US And 50% Intl.

Business Overview:

Website Closers® presents a DTC Men’s Jewelry eCommerce Brand that has built a solid reputation for offering high-quality, minimalist and versatile bracelets designed with the modern traveler's lifestyle in mind. This DTC venture features a varied collection of 300+ branded products that combine elegance with durability. The company operates on an efficient inventory model, stocking only about 10% of lower-volume items while producing most items on demand to ensure a healthy cash flow and quick turnover.

The business enjoys steady revenue with an average order value of around $60. A select group of their top-selling items are some of the most sought-after jewelry products on the internet, showing the brand’s popularity in this niche. Their loyal customer base is highlighted by a repeat purchase rate of about 35%, and the email marketing program reaches 25,000 active subscribers from a database exceeding 100,000 addresses. 50% of their sales come from the United States, and 50% from the international market, reflecting a global appeal.

Key Performance Indicators:
• Men’s Jewelry Focus | Sought After Demographic
• 300+ Product Catalog
• Little To No Seasonality
• Sales: 50% USA | 50% International
• 100% 3PL Fulfilled
• 25,000 Active Subscribers | 100,000 Email Addresses.
• Active Blog Publishing | 50 Blogs to Date
• 32k Instagram Followers
• Modest Owner Involvement | Semi-Absentee

The brand has established a unique presence within the men’s jewelry space by blending minimalist design with an adventurous spirit. Although the business currently maintains a modest social media posting schedule, their Instagram presence exceeds 32,000 followers, showcasing untapped potential for growth. A large digital marketing strategy, primarily driven by Meta Ads, consistently delivers strong returns. Their large email database can be leveraged to push their email marketing strategy, aiming to increase their repeat purchase from 35% to 80%.

With most operations automated or handled by a skilled remote team, the business runs smoothly with limited owner involvement, offering a scalable opportunity. A buyer who wants to further boost visibility can do that via increased social engagement and influencer partnerships.

This presents a significant opportunity for interested buyers looking for a well-established and profitable operation that provides a strong foundation for future growth and expansion. For further details, contact Website Closers today.

WC 3661

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Additional Details:

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