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  • RE:  Hawaii Direct Mail Marketer - SBA Approved
  • Contact:  Tom Caltrider

Quick Facts

Asking Price: $580,000
Annual Revenue: $1,030,000
Net Profit: Not Disclosed
Cash Flow: $222,000
Total Debt: Not Disclosed
FF&E: Not Disclosed
Real Estate: Not Disclosed
Year Established: 1994
Employees: 1
BBN Listing #: 979707
Broker Reference #: HI ADV

Email or Print Listing

Business Overview:

This 30+ year tenured and profitable direct mail marketing/advertising company, located in Hawaii, is for sale due to the pending retirement of its owner.

Their services include mailing envelopes, post cards and related digital advertising.They currently focus on only one of Hawaii’s islands so there is plenty of opportunity to materially expand sales both on their home island and in the rest of the state.

Current 2024 sales are tracking to over $1,030,000 per year, which should generate over $222,000 of owner’s profits (“Seller’s Discretionary Earnings”).It is home based which keeps costs low, there are no employees to manage, and the owner says it’s easy and fun to operate.He works about 44 hours per week.

Sales through November 2024 are up 14.7% versus last year at this time, and there is a very strong contracted backlog of contracts which extends into 2025.The transaction includes all the tangible and intangible assets of the business, including the current book of undelivered business.

This acquisition has been pre-approved for a qualified buyer to obtain an SBA 7(a) loan.

INVESTMENT HIGHLIGHTS

·         Great opportunities for growth, both on the current island and across the State of Hawaii.

·         Significant barriers to competitor entry give the business a strong pricing advantage.

·         Ideal as a home-based business.No need for an expensive leased office.

·         No physical assets or inventory to manage.

·         Cash flow is always positive on a monthly basis as clients are billed and amounts due are collected by credit and debit cards by the end of the month.

·         Low working capital needs, the business can run on net working capital of approximately $30,000.

·         General and administrative costs average only $5,500 per month.

·         Consistently strong contracted sales backlog, booked into 2025.

·         Living in Hawaii and making enough money to enjoy it.

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Property Features and Assets:

Low cost Home Based, close to customers.

Market Competition and Expansion:

Hawaii businesses who want to reach their consumer customers on a low cost and highly effective way, that is, direct mail.  They have no customer concentration and very limited direct competition.

Growth via expanding in their current geographic market and to expand into the other Hawaii islands.

Reason for Selling:

Retirement

Additional Details:

  • The property is Leased.
  • The owner is willing to train/assist the new owner.
  • This is a homebased business opportunity.
  • This is not a franchise resale opportunity

Documents:

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