Full-Service IMC Marketing Co Uniquely Diversified

Business Overview:

Northeast Regional / New York / Metropolitan regional B2B marketing services, printing, and direct mail company.  An incredible opportunity for a marketing-minded individual or company seeking a well-established, high margin , B2B marketing company with in-house design, print production and direct mail capability.  This company has a strong customer base of long term clients with recurring monthly billings.  The integrated marketing communication (IMC) business model implemented by this firm has resulted in a recession proof, in-demand busioness that provides great value to small, medium and large businesses, municipalities and non-profit organizations.  The company has a proven brand, with a reliable staff of employees that are highly skilled, flexible, efficient, and capable of handling multiple job responsibilities.  The company's in-house production capability in combination with the full-service agency model has opened oppoortunities to take on some of the Mid-Atlantic region's most sizable clients.  The company has also developed on-going direct mail programs that are unique to the areas serviced and can be easily scaled for significant growth.  As a one-stop provider across multiple mediums, the inter-connected services offered provide cost efficiency, brand consistency, and comprehensive expertise that ultimately deliver measureable value to clients.  The right buyer should have a strong marketing and business acumen.

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Property Features and Assets:

The facilities consist of an Office Building (1,200 sq ft) and a Manufacturing Facility (9,500 sq ft).

The Assets included in the sale have been given the following Fair Market Values:

Furniture, Fixtures and Computers     $36,475

Manufacturing Equipment     $336,750

Vehicles     $110,500

Inventory     $50,000

Market Competition and Expansion:

While this business has competitors in individual service areas - such as commercial printers, direct mail providers, marketing agencies and publishing firms - there are no direct competitors offering the same comprehensive one-stop suite of solutions that this company offers.

Because the company has well-established operational procedures in place, as well as a scalable business model, it is positioned for significant growth.  A new owner can leverage its loyal customer base and expand service offerings, cross-sell additional solutions, and explore new markets, making it an attractive opportunity for entrepreneurial individuals and established printing or marketing companies seeking expansion.

Reason for Selling:

Additional Details:

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