4 Year ECommerce Brand | Branded IPhone Cases

Business Overview:

A SellerForce® offering, this highly profitable eCommerce brand specializes in iPhone cases, screen protectors, and phone holders in the US, Canada, and Australia.

Across seven products, the company achieves a $36 average order value with outstanding margins and has dramatically increased its repeat purchase rate in recent months. Additionally, the brand has cultivated an extensive email database of over 240,000 subscribers.

The digital marketing strategy is straightforward yet highly effective. It comprises video ads on Facebook and Instagram to drive revenue and considerable traffic to the Shopify-built website and email marketing with automated flows already built, including four monthly campaigns outsourced to a freelancer. The lucrative channel achieves a ROAS of 8. The typical customer is between 25 and 54 and purchases a new phone every year or other year. When doing so, they buy a new case and often accessories from the brand.

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Property Features and Assets:

Given other obligations, the owner dedicates only 5 to 10 hours weekly to the business but still enjoys growth due to the highly systemized and straightforward nature of operations. Their primary task is managing Facebook ads. One part-time agent handles customer service on Zendesk.

A DropShipping inventory model is employed, and logistics are outsourced to a competent agent in Asia. They stock the necessary volume based on the agreed ship out time of 48 hours, delivering directly to customers. Given this relationship, customers receive orders in as little as five days.

The sourcing and delivery process works as follows: The agent searches for factories in Asia producing products the owner wants to sell, after which they assess quality and send samples. Based on the best price and quality, a factory is selected. Given the warehouse’s location, the lead time is minimal, and therefore, stock levels are incredibly low, contributing to consistent and healthy cash flow.

Market Competition and Expansion:

A buyer can maintain the status quo with minimal effort and realize a comfortable return on investment with little effort.

However, multiple scale opportunities are available to an ambitious new owner. These include implementing creative ads, introducing additional products, expanding to new regions, collaborating with influencers, and extending marketing channels to platforms such as TikTok, Snapchat, and YouTube.

Contact SellerForce today to learn more about this exciting acquisition opportunity and its vast potential in the right hands.

Listing ID:SF324

Additional Details:

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