EMAG E-Commerce | 56% Profit | FBA Model

Business Overview:

A SellerForce® Offering, this highly profitable eCommerce business operates on eMAG.ro, Romania’s leading online marketplace, utilizing a fulfillment model similar to Amazon FBA. The owner ships inventory directly to eMAG’s fulfillment centers, which handle storage, packaging, shipping, and returns.

This streamlined process minimizes operational overhead, allowing the business to run efficiently with minimal daily involvement. The business specializes in selling high-quality physical products across the Home & Garden and Electronics niches. It offers a carefully curated selection of 15 SKUs, with some products exclusively manufactured for its brand. These proprietary products provide a strong competitive advantage by ensuring uniqueness in the marketplace and maintaining high-profit margins.

The business generated approximately $286,000 in revenue in 2024 with a robust profit margin of 56%. Operations are highly automated, requiring only 1-2 hours of management per week. The owner primarily monitors sales, reorders inventory, and occasionally optimizes product listings. All inventory is stocked at eMAG’s warehouses, ensuring fast delivery and reducing logistical concerns.

eMAG also handles all customer service, refunds, and returns, eliminating the need for direct customer interactions. Products are sourced from trusted manufacturers in China, ensuring high quality and competitive pricing. The owner has established strong supplier relationships, allowing for efficient restocking and order fulfillment. The typical inventory level ranges from $50,000 to $100,000 in retail value, depending on sales cycles. Orders are placed every 2-8 weeks, with flexible lead times based on the chosen shipping method.

Sales are exclusively conducted through eMAG.ro, meaning there is no need for a standalone website or additional sales channels. The business primarily relies on organic marketplace traffic, with minimal reliance on paid advertising. However, there is significant potential for growth through expanded marketing strategies, such as Google Ads, Meta and TikTok advertising, influencer partnerships, and affiliate marketing.

Customer demographics include individuals aged 25-45, with an average order value of $98.83 (December 2024). The business attracts quality-focused buyers who are willing to pay a premium for well reviewed and reliable products. Due to strong branding and positive customer feedback, there is potential to expand into additional sales channels or launch a direct-to-consumer website.

With no employees and no need for office space or warehousing, this business is ideal for an investor seeking a low-maintenance, high-margin online operation. The current owner is selling to focus on other projects and is willing to provide guidance during the transition. A new owner with the ability to maintain consistent inventory levels and scale marketing efforts could significantly increase revenue and profitability. This is a turnkey opportunity for anyone looking to enter or expand within the eCommerce space.

Contact SellerForce today to learn more about this unique investment opportunity.

Listing ID: SF460

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