Semi-Absentee ECommerce | Protective Footwear

Business Overview:

Website Closers® presents a 5-year-old eCommerce Brand that offers high-quality, specialized work shoes that combine safety and durability with professionalism and comfort. They target a diverse range of industries that include, but aren't limited to, equestrian sports, construction, logistics, and healthcare.

Their products include useful features like slip resistance and supportive cushioning, and their website emphasizes trusted brands and technical specifications to help customers make the most informed choice in their purchase. As many professionals are always in need of good, reliable footwear, the brand's 40 products are highly evergreen, with a Repeat Order Rate of 18.28% and an AOV of $81.79.

Here are some of the brand’s notable KPIs:

• 5-Year-Old Brand
• Significant Seller Financing Available
• Self-Reliant Team
• Owner Works 10 Hours per Week
• Capable Sourcing Agent with 3PL
• Low Inventory Requirements
• Low Cash Flow Requirements
• Evergreen “Must Have” Work-Related Product
• ~ 40 Products
• AOV $81.79

The brand sources their products through a capable sourcing agent, who also handles all inventory and fulfillment. Their warehouse ships anywhere between 100 to 200 orders per day, except for Sunday.

Current ownership spends 10 hours per week managing the brand and checking to ensure that everything is running smoothly. The rest of the company's operations are managed by their self-reliant team, which includes CS, marketing, bookkeepers, and a website developer. Their marketing team is so polished that it could be extracted into a separate company and used across many brands, adding to this deal's value.

If you’re interested in learning more about what this brand could add to your portfolio, please contact Website Closers today for more details from our brokers.

WC 3517

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Additional Details:

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