Amazon FBA ECom Brand | Firearm Storage Solution

Business Overview:

Website Closers® presents an Amazon FBA eCommerce Brand in the Sports and Outdoor industry. This specialized platform provides high-quality, affordable solutions for Firearm Storage, making them a great choice for anyone looking to enhance their outdoor experience while keeping their equipment safe. This brand specifically focuses on 22 - 45-year-olds, and 90% of them are male, ex-military, police, or sports enthusiasts who understand the usage of storage solutions like this. Their data-driven approach and consistent ability to achieve bestseller status in key product categories have built a strong reputation among customers seeking both reliability and value.

This 9-year-old company has recorded a 25% increase in top-line revenue and a 55% improvement in bottom-line performance over the past 2 years. With a diverse catalog of 217 products and an average order value of roughly $98, the business flourishes on Amazon through their seller central account, complemented by a solid digital presence across various social platforms and their own 2 well-branded websites. A lean team efficiently manages every aspect from product sourcing to digital marketing, ensuring operational excellence and customer satisfaction.

Major Business Investment Highlights
• 9-Year-Old Company
• 25% Top-Line
• 55% Bottom-Line
• 2 Branded Websites
• Off-The-Shelf | Private Label Products
• AOV - $98.05
• 217 Product Catalog
• 31,000 Email List
• Multiple Sales Channel

This Amazon FBA eCommerce business is not just successful, it is ripe with potential to scale. Currently, their repeat buying rate is at 1%, which creates an opportunity for a new buyer to establish their email marketing strategy to increase the number of repeat customers. Other growth prospects include tapping into affiliate marketing, international expansion, and venturing into new online marketplaces, making this a compelling opportunity for buyers ready to scale a proven online business. If you’re interested in learning more about this opportunity, please contact Website Closers today for further details from our brokers.

WC 3625

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Additional Details:

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